Lisa Goddard is an accredited LEED Green Associate with 10+ years experience in real estate, land use and development. A graduate from UC Berkeley with an interdisciplinary degree in sustainable development, she investigated the public policy and social capital required to implement San Francisco’s Green Building Ordinance.
A disciplined problem solver, Lisa brings an in depth understanding of the regulatory components of sustainable building and an innovative focus toward energy efficiency and reuse.
Contact: LISA@HERLEED.COM
Author’s Note
HERLEED.com is a creation of several inspired bicycle rides. The dominate theme is how we, as a society, lulled into complacency by convenience and the ease of consumption, must change our behavior toward conservation, thrift and energy efficient practices.
HERLEED is an investigation into what leadership in energy and environmental design encompasses beyond the LEED designation trademarked by the USGBC. LEED is not just for buildings, it can apply to the materials used on walk ways, wind turbines, cars and numerous other items we consume and use as part of our daily lives.
I explore the built environment from the standpoint that sustainable building is not possible in isolation. The built environment is one part of a larger system of what leadership in energy encompasses. The whole system approach is the cultural inquiry that I explore, with the intention of creating a dialog where inspiration sparks action.
Lisa Goddard
1 Comment
June 17, 2009 at 11:06 am
Your comments remind me of reading “Punished by Rewards” by Alfie Kohn when he talks about the fact that rewards kill interest and the intrinsic desire to do something. Changing people’s mindset and attitudes must come from the realization and consciousness that change is needed and will bring a positive effect. In “Consious Evolution” Barbara Hubbard talks about the idea that we need to transcend our self-centered consciousness and see how we’re all connected to the “larger whole.” When we do this, we can take responsibility for our contributions to air, water pollution; carbon emissions; species extinction–global warming. But if we see ourselves as somehow “separate” from the whole, society, the planet–then we don’t tend to see or take responsibility for how we might be harming the planet. I think one approach is to approach resolving these complex issues avoiding either/or thinking and instead approaching a solution with raising consciousness about how powerfully individuals can contribute to “change” and how great an effect the individual has on the “whole,” but they must see that they are not “separate from” but part of the solution and the greater issue.